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SuperFrozen seafood specialists rebrand to reflect the seafood standards of tomorrow
Starting on July 1st, 2025, Culimer USA LLC will be rebranding to Oddisea Superfrozen LLC
June 24, 2025 – Culimer USA LLC rebrands as Oddisea SuperFrozen LLC, continuing its mission to supply clean, quality, SuperFrozen seafood across North America.
Leading sustainable sushi ingredients supplier Culimer USA, LLC, today announced it is rebranding as Oddisea SuperFrozen, LLC. The move reflects the industry leader’s ongoing investment in a better seafood future. It brings laser focus to a company mission that has quality and responsibility at the heart – delivering “the seafood we all deserve.”
The renewed direction for the company responds to growing US consumer concerns about the management of our oceans, the origins of our seafood, and the purity of the process, thus the increasing need for transparent seafood supply chains. Michael McNicholas, Oddisea’s CEO, explains, “Our passion has always been offering seafood as it should be: clean, natural, and responsibly sourced. At the same time, we have built a business on the principles of transparency and traceability. We care about the state of our oceans, the workers in our supply chains, and the impact of our operations. We have always placed corporate social responsibility at the heart of what we do. With the creation of Oddisea SuperFrozen, we are committed to maintaining this path for the highest possible benchmark for product quality, safety, and traceability.”
To deliver on its new mission, Oddisea SuperFrozen is focused on scaling up its SuperFrozen technology through supply chain partnerships to deliver high-quality -76ºF tuna products across North America. SuperFrozen technology is the only method of perfectly preserving tuna without the use of any additives, chemicals, or smoke. All other processes manipulate the product, regardless of the marketing that accompanies it. Tasteless smoke, vitamin, marinated, aromatized, and carbon monoxide (CO), among others, are common types of manipulation with tuna.
Product freezing at -76ºF immediately post-catch not only preserves the product exactly at the moment of catch, but it is also the most sustainable way to handle this valuable resource. There is no rush for air freight shipping across the world, no daily loss of grade quality, and no chasing prices. When handled properly, SuperFrozen products allow for the possibility to completely eliminate shrink and other waste.
As the fresh-caught texture, color, and flavor of fish are preserved through the process, SuperFrozen products provide a unique, proven solution for retailers seeking to offer a high-quality product to their customers. Although relatively new to the North American market, SuperFrozen technology has been in use in Japan, Korea, and Taiwan for more than 60 years and is the norm in these markets where it has resolved poor product quality issues caused by transportation and local storage.
Renee Perry, Vice President of CSR and ESG at Oddisea, explains: “Wherever we source seafood products, we go to the greatest lengths to manage our impact. We work to tomorrow’s standards when it comes to the transparency of our supply chain and the traceability of our seafood, and we will continue to maintain our deep involvement and leadership in this space.”
(Bigeye Nigiri) (Bluefin Sashimi)
(Bigeye at Toyosu Market Japan)
Oddisea SuperFrozen LLC is the leader in the SuperFrozen seafood industry, ensuring that people everywhere can enjoy clean, high-quality seafood caught with care, transparency, traceability, and responsibility.
In 2025, Culimer USA LLC rebranded as Oddisea SuperFrozen – specialists in SuperFrozen technology, providing US retailers and restaurants with an established global supply network for high-quality tuna products. Oddisea’s tuna products are SuperFrozen at a temperature of -76º Fahrenheit utilizing a rapid freezing method that preserves the tuna’s fresh-caught texture, color, and flavor, providing the very best quality products.
Oddisea SuperFrozen fully integrates care for people and oceans at the heart of its operations, even when no one is watching. The company is challenging the industry to follow its lead in aiming for tomorrow’s standards for sustainability. Oddisea’s vision is for everyone, everywhere, to enjoy the seafood we all deserve—clean, traceable, transparent, and responsible.
For more information, in the coming weeks go to oddisea-superfrozen.com/ or follow the soon-to-be Oddisea on LinkedIn @Culimer USA LLC | LinkedIn